IT Hardware

India’s IT hardware industry grew as a result of Office Automation across the country. Subsequently impetus came from Banking / Software / Outsourcing sector to begin with. Later on various sectors of the economy such as Communication gave the necessary push. Today Digitization is a buzz word across industry/agriculture/services. Therefore hardware plays a significant role apart from software. As the organization in this case study evolved along the lines of above in the economy, it began its growth journey through addressing next best vertical that is offering potential growth. The task was to re-invent hidden strength of enterprise and to fine tune its approach to meeting current expectations in market. It is all about understanding customer segments & their needs and serving them through right channel meeting their expectations. Once this is addressed continuously with a back drop of engineering solutions, new product launches become successful. The organizational stability in its predictable business results become visible. The approach taken was to tap at right spot at every time, in order to unleash strength providing the strategic view of opportunity and problem solving. The result is a successful team that is now sharing a great story coupled with satisfaction at work despite the difficult situation at market place.