Lighting

The lighting industry is a specialized sector that has unique challenges as compared to the Construction & Landscaping sectors that predominantly consume specialized products. The client, a 3-decade-old company, had built its product line up over time. However, its performance was not good, much to the dissatisfaction of the investor family. A strategic intervention was attempted in cleaning up go-to-market for its products and opening up the exports front. The channel was rebuilt by the professional brought in to facilitate growth. The organization is now growing rapidly, poised for the next leap after a smart recovery and is experiencing a healthy order pipeline.

Strategy is not complete if manufacturing and SCM areas are not touched in a product company. The company is now geared for a second structured intervention to guarantee delivery performance. This is how maturity is built in stages in an organization which is migrating from medium-sized to a large-scale one. It is all about process, people, and technology taking one step at a time and staying focused.